Some Realtors who are new to the industry are provided with training from the firm that they join.  Others are not.  The companies whose leaders have an in depth understanding of the business, the meaning of customer service and what it means to have a unique selling proposition include training in the skill of presenting. A Typical Scenario Topics… Read More

Not long ago I interviewed candidates for a job vacancy.  Typically I contact the applicants whose resumes look most promising and make appointments to meet with them personally.  I can usually get a good idea if they’re right for us simply by their demeanor over the phone, although I try not to let that shape my approach… Read More

A mistake that’s often made by those attempting to create their future is doing so by trying to re-create their past.  While it’s certainly beneficial to learn from events of the past, history doesn’t often repeat itself, in life or in business.  Moreover, circumstances change, and often experiences that you’ve had in the past have… Read More

If you’re a Realtor who never wrote a business plan and are happy with your transaction history every year, you needn’t read any further.  If that’s not the case, however, you may benefit from reading onward. Blaming market conditions for your production is getting old.  It’s time to begin focusing on the things that you can control, and the… Read More

Tips on Conducting Yourself: Positioning What is your persona? Who are you connecting with? (Find Synergies) Are you providing relevant content?  *(To those who follow you or those whom you would like to follow you) Building A Brand Consistency Unite your message (Photo, logo, content, etc.) *Create A Following Stay relevant Add value Create A… Read More