I had a meeting this week with an Al Filippone Associates’ agent and she reminded me of one of the challenges that buyers have this time of year. I’m, of course, referring to buyers who are ready to buy. Nothing to sell and money in hand. They find a home that is darn near perfect… Read More
The Social Media Dilemma
A blog post about the growth and significance of social media would likely provide less than earth shattering news. While there remain many Realtors who have yet to embrace it, very few continue to belittle its potential impact, particularly on their business lives. Recent studies have shown that 96% of 18 – 35 year olds utilize social networking sites and… Read More
Market Value
I was recently made aware of a conversation between two Realtors. One agent, who I will fictitiously refer to as Mary, had just listed a condominium for sale in a complex where another agent, who I’ll fictitiously refer to as Stella, owns one of the units. Stella phoned Mary to ask her why she had listed the unit at “such a low price.”… Read More
Why Do They Choose You?
Whether you’re “knocking the cover off the ball,” or still trying to find your way within the spectrum of your real estate career, there’s an intriguing question that many Realtors fail to ask themselves. Why do clients choose me? While all honest and accurate responses can be helpful, some are more typical and less enlightening than others. I have… Read More
The Confidence of Competence
I recently made a phone call to a client who is working on the buy side with one of the agents on the team. I’ll refer to the buyers as (Mr. and Mrs. W.) Mr. and Mrs. W. are considering their options. They’re attempting to determine which town they want to live in, and whether to rent… Read More