Today I offer you a reading list for 2012 that will motivate, inspire and offer you a different perspective on business and life.
Business:
- “Good To Great” by Jim Collins
- “Dare To Dream and Work to Win” by Tom Barrett
- “The Millionaire Real Estate Agent” by Gary Keller
- “Discovering The Soul of Service” by Leonard Berry
- Victory Secrets of Attila the Hun” by Wess Roberts
- “Raving Fans” by Ken Blanchard and Sheldon Bowles
- “The Pursuit of Wow” by Tom Peters
- “The Tipping Point” by Malcolm Gladwell
- “Selling the Invisible” by Harry Beckwith
Marketing:
- “The 22 Immutable Laws of Branding” By Al Ries
- “Differentiate or Die” by Jack Trout
- “Crakerjack Positioning” by Don Reynolds, Jr.
Life:
- “Man’s Search for Meaning” by Viktor Frankl
- “The Power of Intention” by Dr. Wayne W. Dyer
- “Not Without Hope” by Nick Schuyler and Jere Longman
- “The Art of Loving” by Erich Fromm
- “Tuesdays With Morie” by Mitch Albom
- “Who Moved My Cheese” by Dr. Spencer Johnson
- “The Illustrated Rumi” Translated by Philip Dunn, Mannela Dunn Mascetti and R.A. Nicholson
- “The Alchemist” by Paulo Coelho
- “Wooden” by John Wooden
I have found these books to have an immeasurable affect on both my personal and business life. I hope that you do too.
Please feel free to add to the list in the comment section below.
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