How To Get Your Home Sold

The most frequent and significant question that is posed to realtors is, “What do I need to do to get my home sold.”  Adhering to the list below will accomplish just that every time.

1. Don’t Wait – Remaining on the sidelines until prices improve is an effort in futility.  When you’re emotionally ready or if there is a pressing financial need, and your home is physically ready, then that is the best time to sell.
2. Staging – Speaking of being physically ready, the way in which you live and the way your home is presented to buyers are two completely different things.  De-clutter and ensure that everything is in good repair.
3. Pricing – This is the most important component and yet the most difficult.  It is imperative that you analyze the most relevant data in an unemotional manner.  Rule of thumb: If you are happy with a realtors suggested price, you are likely both too high.
4. Hire A Top Agent – The biggest mistake that most homeowners make is hiring an agent who suggests the highest price.  The second one is hiring an agent because they are popular.  Look at their track record in getting their listings sold and at their sale price to list price ratio.
5. Marketing –  The marketing strategy should include “out of the box’ thinking.  The days of print advertising as a viable means to getting your home sold are long gone.
6. Engage The Brokers – This should be a top priority for your agent.  If other Realtors are not excited about your home, the number of showings will suffer.
7. Negotiate – If there is one thing that I learned in twenty-five years, it’s that your first offer is usually your best.  Buyers are not as plentiful as they once were.  If the halfway point between an offer and your list price is a number that you can live with, even if there is a little bit of pain involved, that should be your clue to negotiate.

Bonus:  If you don’t receive an offer after your first 10 – 15 showings, or if you don’t receive showings at all, then it’s time to adjust the price.  (Keep in mind that reducing the price by “x” does not necessarily mean that your house is going to sell for  “x” less.)  You are merely attempting to increase showings,  and adjusting the price is by far the most effective way in which to do just that.

Do you have anything to add to our list?  Please let us know in the comment section below.

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