Tips on Conducting Yourself:
Positioning
- What is your persona?
- Who are you connecting with? (Find Synergies)
- Are you providing relevant content? *(To those who follow you or those whom you would like to follow you)
Building A Brand
- Consistency
- Unite your message (Photo, logo, content, etc.)
*Create A Following
- Stay relevant
- Add value
Create A Sales Pipeline
- Trust, confidence and value = sales
- Guide them…pull don’t push
Overall Marketing
- Creating Fame
- You shouldn’t leave the grocery store without at least one other shopper having recognized you
What is your persona?
Are you consistent with your messaging?
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