Projecting Your Realtor Image

Tips on Conducting Yourself:

Positioning

  • What is your persona?
  • Who are you connecting with? (Find Synergies)
  • Are you providing relevant content?  *(To those who follow you or those whom you would like to follow you)

Building A Brand

  • Consistency
  • Unite your message (Photo, logo, content, etc.)

*Create A Following

  • Stay relevant
  • Add value

Create A Sales Pipeline

  • Trust, confidence and value = sales
  • Guide them…pull don’t push

Overall Marketing

  • Creating Fame
  • You shouldn’t leave the grocery store without at least one other shopper having recognized you

What is your persona?

Are you consistent with your messaging?

 

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Al Filippone, Realtor | licensed in the state of CT | Al Filippone Associates | William Raveis | 75 Station Street, Southport, CT 06890 | Page last updated: October 8, 2012 @ 10:34 pm