In yesterday’s blog, Understanding Agent Branding, I touched upon the importance of a business plan. Today I am going to write briefly about two critical elements to the framework of your plan, drawing on the experience of two renowned military leaders, Napoleon Bonaparte and General George S. Patton. Bonaparte: One of Bonaparte’s most famous quotes, “Over preparation is the foe… Read More
Understanding Agent Branding
November 29, 2011 By
As we ready ourselves for 2012 and the spring market, many Realtors are working feverishly on their business plan, or at least they should be. The power of having a plan with goals to attain is indisputable. In the June issue of the “Iowa Business Journal,” Victor Aspengren writes about the importance of committing your… Read More
The Pitfalls of a Reserve Prospect
November 28, 2011 By
It’s not unusual for a homeowner to feel quite proud and secure as they ready to place their home on the market with the knowledge that there is someone who purports to be very interested in purchasing it. This is someone who contacted the homeowner directly, hearing “through the grapevine” that the homeowner(s) were preparing to sell. Who could… Read More
Black Friday and Real Estate
November 25, 2011 By
It seems that in recent days I’ve seen more advertisements about price discounts for black Friday then I can ever remember. The reasoning behind it: I would never want to impede the spreading of love throughout the world, but I can tell you that the CEOs and local merchants in the U.S. are not lowering their prices… Read More
Smaller is Not Always Better
November 23, 2011 By
I recently learned once again that smaller is not always better. I purchased tickets on-line to see a play in New York City over the weekend. There was a hiccup or two in receiving the tickets, thus I contacted both the ticket agency and the shipping company. There was quite a contrast in service. The Resources of Large:… Read More
